The Breakaway for Decathlon by BBDO is the love campaign of Greg Van Buggenhout, creative art director at TBWA. Discover here why!
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The love campaign series 2022 was made in collaboration with AKA De Mensen.
Love campaign of Greg Van Buggenhout, Creative Art Director at TBWA
The Breakaway - Decathlon
Client: Decathlon
Contacts: Thomas Lejeune Debarre, Julie Nevejan, Michael D’hooge
Agency: BBDO BELGIUM
CD: Sebastien De Valck
CD: Arnaud Pitz
CD: Jan Dejonghe
Associate CD: Frederik Clarysse
Creation: Frederik Clarysse
Creation: Tom Jacobs
CCO: Eva De Gendt
Account Team: Bram De Vidts, Evelyn Savels
Strategy & Media: Kim Leunen
Design: Wim Esteban De Dobbeleer, Elena Haniotakis, Jorrit Michiels
Copy Fr: Vincent Abrams
Copy Nl: Frederik Clarysse, Debby De Ridder
Head of RTV: Patricia Van De Kerckhove
Agency Producer: Loes Fierens
Editor: Anton Ceuppens
PR: Walkie Talkie
Partners: Prison d'Oudenaarde, Rode Antraciet, Cellmade, SPF Justice
Partner Contacts: Heather Loontjens, Pieter Van Caeneghem, Kathleen Van De Vijver
Digital Project Director: Wouter Has
Digital Project Manager: Quentin Donckerwolcke
Front-end Developer: Jerome De Boysere
Digital Development Director: Jonathan Pardon
Social & Technology Expert: Matthias Andriessen
Film Production Company: Fledge
Film Production Company: BBDO Productions
Creative Partner: Diederik Jeangout
Executive Producer: Roeland Jeangout
Line Producer: Francis Bosschem
Director: Sidney Van Wichelen
DOP & Grading: Virgil Leclercq
Gaffer: Theo Fernandez
Grip: Tim Roels
Sound Engineer on set: Mathias Van Gasse & Piet Van Steelandt
Sound Studio: Klankwerk
Sound Engineer: Thomas Houthave
