Learn how to embrace new technology.
Understand the creative potential of all new technology such as AI, Metaverse, mixed reality, etc and how to use it in the right way. To engage your audience in an immersive experience takes creativity and a notion for using technology in the best possible way.
During this Creative Session we will delve you into the amazing world of creative technology and its possibilities. We invited 3 speakers that will give you a framework to be able to approach clients or projects with credible creative possibilities. You will gain a broad understanding of the current emerging and creative tech landscape.
WHO'S IT FOR
Advertising/brand creatives interested in creating tech-forward creative work.
Strategists eager to get a deeper understanding of creative tech for advertising.
WHEN & WHERE
Thursday, 14 March 2024
iO Antwerp
Mechelsesweenweg 271, 2018 Antwerp
TICKETS
€ 45 (excl VAT) for Creative Belgium Members
€ 90 (excl VAT) for Non-Members
€ 15 (incl VAT) for Students
TIMETABLE
06.30 pm - Doors open
07.15 pm – Introduction by Isabel Van den Broeck, Creative Belgium
07.20 pm – Hannah Patronoudis, nocomputer
07.55 pm – Bram Cappaert, iO
08.30 pm - Break
08.50 pm – Oliver Kibblewhite, The 5G’s
09.30 pm - Drinks & food
10.30 pm - End
SPEAKERS
Oliver Kibblewhite - Founder of The 5Gs
The 5Gs is a technology-focused Marketing Agency that is helping brands bring their 5G activities to life in real and demonstratable ways. Known for pushing the boundaries in innovative content creation, Oliver is a qualified network engineer working on marketing projects and technical activations across the globe. Oliver has delivered pioneering projects for major brands including, Microsoft, Red Bull, Castrol, Nissan, and Lexus.
Interactive experiences explained by Hannah Patronoudis - Managing Director at nocomputer
Meet Hannah from nocomputer, a creative technology lab filled with digital experts crafting custom-made interactive experiences for creative agencies. You — the creatives — come up with the most mind-blowing, surreal campaigns and nocomputer translates those surreal ideas to something real.
To make this tangible, Hannah will showcase 5 highly innovative award-winning campaigns and dive a little deeper into the technological part of the projects.
Creativity beyond the idea by Bram Cappaert - Excellence Lead Strategy at iO
Bram Cappaert is professionally active in digital for almost 20 years. He started in the data sector before joining Prophets, since 2019 part of the agency called iO. Sacred belief in creating experiences from data. From research to fuel strategy (and arrive at the right insights) to effective experiences (creation) that live on data.
Supported by iO, Pub and Super8.
